If you are actively seeking new business opportunities or clients in your local area because you have available time in your schedule, you might be engaging in what is commonly known as "prospecting" or "business development." Specifically, you could describe it as "local prospecting" or "local business development."
Prospecting involves the identification and cultivation of potential customers, clients, or business opportunities. It often includes activities such as researching potential clients, networking, and reaching out to individuals or businesses to explore collaboration or partnerships.
By emphasizing that you are focusing on your local area, you are specifying the geographic scope of your prospecting efforts. This approach can be beneficial for building connections within your community and leveraging local resources.
In a more general sense, your efforts may align with the concept of "local marketing" or "local outreach," where businesses or individuals target their promotional and relationship-building activities within a specific geographic region.
Remember, the terminology can vary based on the context and industry, but "local prospecting" generally captures the idea of actively seeking new opportunities in your immediate vicinity.
"Dropping in on customers" typically refers to making unannounced visits to their location, and whether this is appropriate depends on the nature of your relationship with them and the industry you're in. In some businesses, this approach may be welcomed as a personal touch, while in others it might be perceived as intrusive. Always consider your customers' preferences, cultural norms, and the nature of your product or service. It's generally advisable to schedule visits or communicate in advance to ensure a positive and respectful interaction.